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What is the Amazon Best Seller Badge?

14 October, 2022 | 3 Min Read

How do I get the Amazon Best Seller Badge for my Listing?

Introduction

What is the Amazon Best Seller Badge? The Amazon Best Seller Badge is a badge that is awarded to products that are currently in the top 100 sales for their category on Amazon.

How do I get the Amazon Best Seller Badge for my Listing?

There is no specific way to get the Amazon Best Seller Badge for your listing. Amazon awards the badge to products that are currently in the top 100 sales for their category.

To increase your chances of getting the badge, you should focus on optimizing your listings for conversion and making sure your products are high quality.

How does Amazon decide which Products should get the Best Seller Badge?

Amazon does not release the specific criteria they use to decide which products should get the Best Seller Badge. However, we know that the badge is awarded to products that are currently in the top 100 sales for their category. This means, that the type of work you would do to ensure your product is successful is the same type of work you would do to get the bestseller badge.

For example:

  • look at customer complaints, and address them with product updates
  • ensure you are providing good customer support
  • optimize your listing with high quality photographs, videos, and keyword rich titles and descriptions
  • price your product competitively
  • offer coupons or discounts to customers

By following these best practices, you will increase your chances of getting the badge.

Do all Amazon categories display a best seller badge?

No, not all categories display a best seller badge. There might not be enough data about sales to determine which product is the best seller.

How often does the best seller badge update?

The badge is updated hourly.

Do product reviews help you get a best seller badge?

Amazon does not release the specific criteria they use to decide which products should get the Best Seller Badge. However, product reviews might be one of the factors they consider.

It is always a good idea to encourage customers to leave reviews for your product, as reviews can help increase your conversion rate.

How do I drive conversions to my Amazon Product?

  • Have a unique product, that fills a customer need
  • Have great photographs showing your product in the best light
  • Ensure you have authentic reviews for your product
  • Enroll in brand registry and use A+ Content on your listings
  • Investigate off-site advertising such as Google Adwords, Facebook Ads, Amazon Marketing Services, etc.
  • Focus on keywords and product listing optimization
  • Have great customer service

Think long term, build your brand and product over a long period of time to build customer trust. Over time, you’ll start to build a well known brand and climb up the sales ladder over time.

How is Amazon Best Seller Badge different from Amazon’s Choice badge?

The Amazon Best Seller Badge is a badge that is awarded to products that are currently in the top 100 sales for their category on Amazon.

The Amazon’s Choice badge is a badge that is awarded to products that are recommended by Amazon, based on customer reviews, price, and other factors.

Conclusion

The Amazon Best Seller Badge is a badge that is awarded to products that are currently in the top 100 sales for their category. There is no specific way to get the badge, but you can increase your chances by focusing on optimizing your listings for conversion and making sure your products are high quality.

Hivearchive is a web-based application that helps Amazon FBA sellers track their sales and profits. It provides data analytics and visualization tools to help sellers understand their sales data and make better business decisions. Hivearchive also offers a Profit Tracker tool that helps sellers track their profits over time.

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